Product

One engine. Two layers.
Infinite faces.

Layer one builds your template once: slow, smart, expensive. Layer two stamps out personalized pages per prospect, fast, cheap, researched. That separation is why quality holds at scale.

AI template builder

Describe the page you want and the builder generates it: structure, copy, and a manifest of personalization slots. Prefer control? Assemble the same thing in the block editor. The template is the one expensive artifact; you make it once.

Templates declare exactly what may personalize. Everything else is locked: brand-safe by construction.

Per-prospect research engine

At generation time, Crutan researches each company: site, positioning, industry, recent signals. Research is cached per domain so repeat accounts are fast and cheap.

Research happens fresh per prospect: not from a stale database bought last year.

Brand extraction

Colors, logo, and tone pulled from each prospect's own web presence, applied to their page. The page doesn't just mention them: it looks like them.

The single biggest 'wait, how did you make this?' reaction in outbound replies.

Intent tracking

Every page tracks visits, scroll depth, dwell time, and CTA clicks: tied to the named prospect, because the URL was generated for exactly one of them.

First-party, no IP-matching guesswork. Forwarding detection shows when champions circulate your page internally.

CRM writeback & connectors

Generated URLs and engagement events write back to HubSpot natively, or to anything via signed webhooks: Salesforce flows, sequencers, Zapier, your warehouse.

Readiness-gated: URLs only sync once pages verify as live.

Your domains

Pages serve from your subdomain: pages.yourco.com/{token}, with managed TLS. Agencies white-label per client.

Static rendering means sub-second loads and no app cold-starts in front of prospects.

API & MCP server

Everything the dashboard does is drivable headlessly: import prospects, trigger generation, read engagement. The MCP server lets your AI agents operate Crutan directly.

Build Crutan into your own agentic outbound stack: generation as a tool call.

Tenancy & guardrails

Workspace isolation enforced at the database layer, per-workspace spend caps, and a hard architectural rule: per-prospect generation never executes code: it fills declared slots, nothing else.

Fast, predictable, safe at thousand-page scale.

Your next thousand prospects
are about to feel famous.

Build a template this afternoon. Generate your first fifty pages free. Watch the intent signals decide tomorrow's call list.

2 minutes. No signup. Watch a page build itself for a real company.